GTM & Partnerships Manager
Location: Nashville
Posted on: June 23, 2025
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Job Description:
Built is a growth-stage company at the intersection of FinTech
and PropTech. We are on a mission to change the way the world gets
built with technology and services that streamline the $1.4T U.S.
construction industry. By providing a centralized platform for all
industry stakeholders, Built enables increased efficiency,
collaboration, transparency, and business agility—allowing
customers to build and manage the communities around us more
profitably and with more confidence. The Built platform is used by
hundreds of leading North American lenders and asset managers, and
thousands of developers, home builders, and contractors. Since our
founding in 2015, weve partnered with over 140 of the top financial
institutions in the U.S. and Canada, including 35 of the top 100
U.S. construction lenders. With our latest $1.5B valuation, we’re
on a continued growth trajectory and are committed to attracting
the best talent in the world. We want you to be a part of this
exciting journey. Built Technologies is looking for a GTM &
Partnerships Manager to own the end-to-market strategy, execution,
and scaling of our newest products and strategic alliances. You’ll
partner closely with Sales, Marketing, Product, Operations, and our
supplier network to craft positioning, design demand-gen campaigns,
enable our go-to-market channels, and ensure partner success. This
is a strategic, execution-focused role designed to drive fast
adoption, repeatable revenue growth, and deep, mutually beneficial
partner relationships. Ultimately, your impact will be seen in
revenue growth, customer retention, positive partner performance,
and increasing adoption of our offerings. You’ll report to the
General Manager and translate our broader strategy into detailed
launch plans, partner enablement roadmaps, and joint-value
initiatives—making sure new offerings hit the market on time, on
message, and on target with both customers and partners. What
Success Looks Like Generates Commercial Success: Consistently
acquiring high-quality customers who are well-matched to the
offering and convert efficiently through the funnel Creates
High-Impact Partnerships: Create and nurture high value
partnerships and think creatively about how to incorporate joint
activities with partners (co-marketing, integrations, referrals)
drive a measurable lift in leads, conversions, and revenue.
Demonstrates Operational Excellence: Implementing operational
processes that enable scale and lead to smooth onboarding, minimal
friction, and high product and service usage. Drives Confidence:
Internal teams and external partners report high satisfaction with
our enablement materials, training, and collaboration. Data-Driven
Optimization : Feedback loops capture both customer and partner
insights to iteratively refine messaging, tactics, and joint
offerings. Key Responsibilities Market Strategy, Positioning &
Partnerships Conduct market research, competitive analysis, and
customer-plus-partner interviews to define product positioning and
co-value propositions. Develop segment-specific messaging, pricing
strategies, and partner tiers that align incentives and drive
mutual growth. Launch Planning & Cross-Functional Coordination
Build comprehensive GTM plans with clear milestones, budgets,
success metrics, and partner touchpoints for each new offering.
Align launch teams across Product, Marketing, Sales, Support,
Operations, and Partner Management to ensure seamless execution.
Demand Generation & Campaign Execution Design and execute
multi-channel marketing campaigns aimed at maximizing Built’s
competitive advantage in channel distribution. Collaborate with
marketing teams to produce joint assets (whitepapers, case studies,
landing pages, ads). Sales & Partner Enablement Create and maintain
sales playbooks, demo scripts, and joint-selling guides.
Collaborate on and lead (as necessary) onboarding and ongoing
training for sales and partner teams to guarantee readiness for
launch and ongoing co-selling success. Partner Recruitment &
Ongoing Relationship Management Identify, evaluate, and recruit new
channel and integration partners aligned with our strategic goals.
Serve as the day-to-day liaison—owning partner onboarding,
training, performance tracking, and issue resolution. Drive regular
partner business reviews (PBRs), share pipeline insights, and
co-develop growth plans. Operational Execution & Continuous
Improvement Build and iterate on playbooks, documentation, and SOPs
for key operational flows across the customer and partner journey.
Define, maintain, and share dashboards for funnel metrics, campaign
ROI, partner-sourced pipeline, win rates, and partner health
scores. Analyze customer and partner feedback to surface
opportunities for new joint offerings, process enhancements, or
product improvements. Collaborate closely with internal teams (e.g.
product, support, sales ops) to streamline handoffs and keep the
experience seamless. What You’ll Bring 5 years in GTM, product
marketing, demand generation, partner management, or sales
enablement roles—ideally within a SaaS, marketplace, or
channel-driven environment. Proven track record of launching
products or initiatives end-to-end and building/managing
high-performing partner programs. Deep understanding of marketing
channels, channel economics, and partnership business models.
Strong analytical skills—comfortable building and interpreting
dashboards in BI tools (e.g., Tableau, Looker). Excellent project
management and communication skills, with the ability to influence
and align cross-functional stakeholders. A strategic thinker with a
hands-on “builder” mentality—energized by ambiguity and driven to
execute. Experience with CRM and PRM tools (e.g., HubSpot,
Salesforce, PartnerStack) and basic operational analytics.
Construction or real estate tech background is a plus but not
required. This GTM & Partnerships Manager will drive both customer
acquisition and partner-led growth—ensuring every launch and
alliance accelerates revenue, strengthens our ecosystem, and sets
the stage for long-term success. Built’s salary range for this
position is $135,000-$170,000 USD per year. The pay range is
designed to accommodate upward mobility in the role, therefore it
encompasses the full span of proficiency levels for this role and
we believe that the midpoint of the range is competitive in the
market. Salary is just one component of Builts total compensation
package for employees. Your total rewards package at Built will
include equity, top-notch medical, dental and vision coverage, an
unlimited PTO policy, and other benefits. Perks: The rare
opportunity to radically disrupt an industry Competitive benefits
including: uncapped vacation, health, dental & vision insurance,
and 401k Robust compensation package including base salary and
equity Flexible working hours, paid family leave, ERGs & Mentorship
opportunities Learning grant program to support ongoing
professional development Our company is made up of passionate
people who are driven in a variety of disciplines—and each of them
brings their unique perspective to everything they do. Creating a
safe and inclusive workplace is critical to the success of our
company and of our employees, so it’s our aim to recruit, hire and
promote without bias against race, color, religion, sex, sexual
orientation, gender identity, marital status, veteran status or any
other status protected by applicable law. As we learn and as we
grow, we’re committed to ensuring that these ideals are at the
forefront of everything we do. Greenhouse Disclosure When you apply
to a job on this site, the personal data contained in your
application will be collected by Built Technologies (“Controller”).
Your personal data will be processed for the purposes of managing
Controller’s recruitment related activities, which include setting
up and conducting interviews and tests for applicants, evaluating
and assessing the results thereto, and as is otherwise needed in
the recruitment and hiring processes. Your personal data will be
shared with Greenhouse Software, Inc., a cloud services provider
located in the United States of America and engaged by Controller
to help manage its recruitment and hiring process on Controller’s
behalf. Your personal data will be retained by Controller as long
as Controller determines it is necessary to evaluate your
application for current or future employment. You have the right to
request access to your personal data, to request that your personal
data be rectified or erased, and to request that processing of your
personal data be restricted. You also have to right to data
portability.
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